New York vs Orlando: cash, cards and what UK families need to know

1Search intent and target audience

UK families choosing between two big-ticket US destinations.

2Keywords (with GSC data)

GSC impressions, position and clicks shown for each keyword. Data from your top 1000 queries (last 16 months). 'Related' = no exact match in top 1000, closest variant shown. 'Not in GSC top 1000' = below export cutoff; consider external keyword research tool for volume.

Secondary keywords:

3Article structure (H2 outline)

1. At-a-glance comparisonNYC: city/cultural. Orlando: theme parks/family.
2. Daily cost for a family of fourNYC £400-700/day. Orlando £350-600/day (parks dominate).
3. Accommodation costsNYC hotel rooms small, $300-500/night. Orlando family suites $200-400 + park hotels.
4. Food: NYC vs Orlando styleNYC eat-out culture, all price tiers. Orlando: park food expensive, off-park value.
5. Transport: subway vs hire carNYC subway $33/week per person unlimited. Orlando car hire essential.
6. Cash needsNYC: subway, food trucks, tipping cash. Orlando: less cash needed in parks (card).
7. Tipping: same rules, different exposureNYC restaurants 18-20%. Orlando housekeeping/buffets matter.
8. Who picks whichFamilies with younger kids: Orlando. Teen/adult mix: NYC. Mix on a 2-week trip if possible.

4Key points and facts to include

• Real prices: subway $2.90, Disney one-day ticket ~$150+, NYC family hotel $400+ typical.
• Mention park ticket strategies (multi-day discounts, value vs deluxe).
• Tipping is the cash differentiator for both.

5Live-data injection points

For the tech team. Each point below is where dynamic data from the main Travel FX site needs to be injected into the WordPress post.

6Internal links: commercial pages

Minimum 3 commercial-page links per article. Use descriptive anchor text.

• /buy-us-dollarsAnchor text: "buy US dollars"

7Internal links: sibling content

Minimum 3 sibling links to other briefs / blog posts. Helps internal link equity.

• /briefs/w9-mon-usa-travel-money/Anchor text: "USA travel money guide"

8External sources to reference / cite

• MTA (NYC subway)
• Visit Orlando (official)

9SEO metadata

10Hero image direction

Hero: split-screen NYC skyline / Orlando theme park atmosphere.

11Notes and risks

Annual refresh.